Unlike most workouts and diet advice that take place in Berkshire County, here you will learn the evidence based way to lose fat, gain muscle, and improve your performance through training and nutrition.

Everyday people from all walks of life approach me confused, stuck, and in need of guidance for many different reasons. They’ve been fed so much rubbish that they’re finally ready to sift through it, and discover the truth they desire and deserve.

Since I’ve opened up a training and nutrition coaching facility in Pittsfield Massachusetts, I wanted to invite the first 15 people who are willing and interested, to a special event.

The purpose of this “mini-event”, is to clear up the fitness myths/misconceptions that are constantly being spread throughout Berkshire County, and that are remarkably popular all over the internet (especially through platforms like Facebook, Instagram, YouTube) and more.

Part One: Nutrition (10 minutes)

  1. How to lose fat and gain muscle through food.
  2. How to increase compliance, and decide which “diet” strategy may work best for you.
  3. Fad diet malarkey and where real body composition and performance improvements come from.

Part Two: Training (10 minutes)

  1. How to train for “optimal” physique and strength development.
  2. Training technique tips that often get overlooked.
  3. Fad training hogwash and where real results come from.

Part Three: Tracking Progress (10 minutes)

  1. There are many different reasons the scale can go up and down besides fat loss and fat gain.
  2. If you’re measuring progress by the scale, once a week weigh in’s are unreliable.
  3. In this lecture I’ll teach you how to measure progress by taking the average bodyweight of each week and month, and will also talk about why other methods like a tape measure and pictures matter so much.

* Bonus: Question and Answer (20 minutes) | Individual Question and Answer

  1. Ask any questions you wish, either for you specifically or that you believe will benefit the group.
  2. After the Q & A, if you want to stay late, I’ll try to answer any specific questions of yours, one on one with you.
  3. I’m going to stay as long as I can, and my schedule allows for.


Location: 1 West Street, Suite #40 (At the Crowne Plaza)

Date: October 19th, 2016

Time: 7:00pm


  • $25.00 Under Armor Gift Card
  • $25.00 Gift Certificate to Freddie’s Place
  • $25.00 “Fitness Gift Bag”

This “mini-event” may be streamed live on Facebook and YouTube.

If you have any questions or concerns, just leave a comment on Facebook here, shoot me a message, or email at I’d be pumped if you came!

– Justin


Justin Rivelli is Berkshire County Massachusetts most in demand online and in person coach. His evidence based, customized, and passionate philosophy is easily noticed from the very first moment you start speaking with him, see him coach, or catch sight of what he’s up too.

Working with everyone from professional physique competitors, CrossFitters and division one athletes, to the average person looking to reduce body fat and get healthier, he has helped countless clients get the results that want, need, and deserve.

About Justin Rivelli

Justin Rivelli has been training clients online and in-person at his private gym in Berkshire County, Massachusetts for over 15 years. He specializes in helping 35 to 65 year old adults improve their body composition with well-rounded fitness plans that suit their needs, wants, and lifestyle. You can find out more about him at


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